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ABOUT

Adelina Dsouza

Hey, I'm Adelina, a freelance Social Media Content Creator, Digital Marketing Specialist, and shameless dog lover. I am proudly based in Pune and work with clients around the world. Right now, I am working for Consumer51 remotely as a Digital Marketing Specialist. 

I began my professional journey in the "traditional" world but grew up during the digital evolution. This means I can see the entire digital landscape for what it is and work easily across all channels. I live and breathe social media and digital marketing; I am fascinated by the online world and how businesses interact virtually.

 

In my free time, you will find me on my laptop creating awesome digital ads or content for reels. I am constantly pursuing new certifications from Google Ads, HubSpot, and SEMrush. If I'm not in the house, I'm likely at a coffee shop. Some other things I'm passionate about: are life-long learning, fostering relationships, family, hula hooping, Zumba, coffee, and Swimming!

I'm also the founder of The Social Strive - a full-service, scalable team of freelancing friends - for when I need more than just marketing and social media to get the job done.

 

CV

Background Details

Consumer 51, October 2020 - Present, India

DIGITAL MARKETING SPECIALIST

I work alongside Consumer 51's marketing team to create and design Social Media content, write blogs, email campaigns, and website SEO content and maintain marketing campaigns for an extensive portfolio of clients all around the world.

Sunderji Global Academia, April 2019 - November 2020, India

SOCIAL MEDIA STRATGIST

Manged social media accounts of 5 different verticals (Nursery School, Insitute of Special School, Teachers Training Institute, Early Intervention Center) Curated daily content creation, wrote creative briefs, video editing and growing all the platforms organically.

Femina, The Times of India, (Internship) June 2018 - January 2019

CONTENT WRITER 

Wrote 20+ articles monthly for a pan India magazine.  Conducted in-depth research on industry-related topics to develop original content (combining online sources, interviews, and studies) as well as Wrote articles on featured topics and current events.

PLATFORM & TOOLS

Ranging from novice to advanced, I'm familiar with the following:

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MY PRODUCTIVITY BRAIN FOOD
Image by @freezydreamin

Lo-Fi Jazz

Image by Clay Banks

Coffee Feels

Sunglasses

Poolside Chill